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Testimonials from satisfied customers are always good for building credibility and trust. If you have photos to go with the text, so much the better. If your business is the type that gets newpaper and magazine reviews, add a page of review excerpts. Or ask permission to republish the entire review, if appropriate. Or link to a review on the publication's own web site. |
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Sidebar text ...is a good way to reiterate your basic message. It's also good for keeping your special offers or business hours in front of your audience. |